Identify three potential problems with people (two with management and one with the quantitative analysts themselves) that may hinder successful implementation of a quantitative model
What will be an ideal response?
Answers will vary but may include: 1. lack of commitment by management, 2. resistance to change by management, and 3 . lack of commitment by quantitative analysts.
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Which of the following is one of the challenges to creating a customer database?
A) reluctant to share personal information B) lack of availability of appropriate software to store customer data C) expansion in the number of possible "touchpoints" D) stringent laws against creating customer database
Tired Toes is a new line of foot care products. The company's marketing team wants to help build buzz for the line by creating a brand community. The marketing team should use social networks to achieve this objective
Indicate whether the statement is true or false
A manager may deviate from the four pricing rules if a specific short-term objective is being targeted
Indicate whether the statement is true or false
Employees who are highly paid are ______.
A. generally dissatisfied with their job B. just as satisfied as lower paid employees C. more satisfied than lower paid employees D. less satisfied than lower paid employees