According to Kara Alaimo, author of Pitch, Tweet, or Engage on the Street: How to Practice Global Public Relations, what is an effective strategy for global PR professionals who need to promote a firm’s CSR efforts?

a. seeking news coverage from mainstream media
b. asking local government officials for help
c. gaining the assistance of local influencers
d. working jointly with local media relations firms


c. gaining the assistance of local influencers

Communication & Mass Media

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James Gordon Bennett recognized that being first with news gave him an advantage over competitors

Indicate whether this statement is true or false.

Communication & Mass Media

Social penetration theory is based on the breadth and depth of __________

a. information b. conflict c. emotion d. self?disclosure e. self?depreciation

Communication & Mass Media

When developing a research plan, it is also important to _______

a. use only online databases b. conduct interviews c. use only print sources d. construct a timetable

Communication & Mass Media

Explain how individuals can use the three artistic proofs in their rhetoric and give examples of each

Please provide the best answer for the best statement.

Communication & Mass Media