According to Roper Reports, _____ percent of the population drive public opinion and consumer trends

A) 1–3
B) 10–12
C) 27–29
D) 40–42
E) 55–57


Answer: B

Communication & Mass Media

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A valve at a chemical plant fails and results in a localized chemical spill that, nevertheless, must be reported to the public and the EPA. What type of crisis does this represent?

a) malevolence b) human breakdown c) mega damage d) technical breakdown

Communication & Mass Media

Tim is a teacher at Woodard Elementary School. He took his class on a field trip to a petting zoo. After the field trip, he explained the sounds that different animals make. He told his students that cows moo and snakes hiss. In this case, Tim has used _____

A) ?alliteration B) ?personification C) ?onomatopoeia D) ?repetition

Communication & Mass Media

What principle of speech structure suggests that speeches should follow a consistent pattern of development?

a. style b. simplicity c. balance d. order

Communication & Mass Media

The method of arranging ideas from the strongest or least controversial to the weakest or most controversial utilizes the principle of _____

Fill in the blanks with correct word

Communication & Mass Media