The most important opportunity arising from a rhetorical situation is that __________.
A. you have a captive audience
B. you have done a thorough audience analysis
C. you have an information advantage over your audience
D. only you know your real purpose
Answer: C
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Master the use of previews, internal previews, and transitions If the main points of a speech are too complicated and hard to follow, then a speaker should use __________.
A. transitions B. inverted pyramids C. internal previews D. points E. none of these choices
When newspapers don’t have readers’ representatives, the editor usually handles complaints
a. True b. False
Rick and Marissa are in a conflict. Rick has just asked, "What do you need to get your job done?" What step in the PUGSS model is in the conflict?
A. Describe the problem B. Achieve understanding C. Identify goals D. Brainstorm solutions
How has social media affected journalists’ ability to build an audience?
A. Those who had a large audience in the past will maintain them. B. All journalists must work harder to build and maintain an audience. C. All journalists now have larger and more loyal followings. D. Social media users are completely uninterested in the news.