In rate of return on investment analysis, the investment turnover component focuses on efficiency in the use of assets and indicates the rate at which sales are being generated for each dollar of invested assets
Indicate whether the statement is true or false
True
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Suggesting that readers have made poor choices in the past
A) is helpful in sales messages, but not other persuasive messages. B) is effective in persuasive messages, as long as you are subtle. C) works well if you are trying to convince someone to make a large purchase. D) can inadvertently insult your audience, reducing the effectiveness of your persuasive message. E) makes them more likely to accept your argument, as long as you are blunt and forceful.
Cold-calling is the best source of new prospects for a salesperson
Indicate whether the statement is true or false
When evaluating choices, a consumer who asks the question How do I feel about it? is using which evaluative criteria?
A. affective choice B. attitudinal self-evaluation C. attribute-based choice D. evoked set consideration E. alternative choice
Charlotte pays $16,000 in tax deductible property taxes. Charlotte's marginal tax rate is 28%, effective tax rate is 22% and average rate is 25%. Charlotte's tax savings from paying the property tax is
A) $3,520. B) $4,000. C) $4,480. D) $11,520.