Which of the following is not among the problems faced by online magazines as they attempt to become profitable?

A. They must compete not only with other magazines but also with all other websites on the Internet.
B. People are used to their websites being free.
C. Web and Internet users tend to be unsophisticated readers.
D. They must produce expensive original content.


Answer: C

Communication & Mass Media

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Those with a short-term orientation in terms of cultural values focus on quick results and personal safety and security

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The Pelz effect research finds that subordinates

A) were more satisfied in their jobs when they felt their immediate supervisor had influence on decisions made at higher levels. B) prefer supervisors who treat them as equals. C) distrust supervisors who have personal relationships with other subordinates. D) are more likely to follow the direction of a supervisor who leads by example rather than by edict.

Communication & Mass Media

Shovelware is an expensive but easy way for a web site to update its content

Indicate whether the statement is true or false

Communication & Mass Media

When we judge our talents, attractiveness, abilities and leadership skills against those of our peers we are engaging in ____________________

Fill in the blank(s) with correct word

Communication & Mass Media