What is the Romeo and Juliet effect? Based upon the research presented in your text, discuss four reasons why this effect occurs and how it affects relationships.

What will be an ideal response?


Romeo and Juliet effect predicts that parental interference can strengthen attraction between two people. Reasons: rebellious young couples may exert their power by defying parents and becoming romantically involved with their forbidden partner; autonomy and independence; people may be attracted to individuals who are challenging or hard to get yet attainable; partners can endure disapproval from social networks when their love is strong.

Communication & Mass Media

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Visual aids have more potential drawbacks than potential advantages

Indicate whether the statement is true or false

Communication & Mass Media

Two companies provide ratings data for broadcasting and cable throughout the year. What are they?

a) FCC and CNN b) Nielsen and Arbitron c) NAB and FCC d) Nielsen and Gallup

Communication & Mass Media

Video on demand (VOD) is different than pay per view (PPV) because

a. PPV is transmitted when the subscriber asks for the program. b. VOD is transmitted when the subscriber asks for the program. c. PPV is more programs of all kinds and only a few movies. d. VOD programs cannot be stored for later viewing.

Communication & Mass Media

According to the definition given in your book, which of the following situations would be classified as interpersonal communication?

a. The usher at the theatre looks at your tickets then points to the center aisle. b. You and your roommate are discussing a movie you just watched. c. You call the weather line to find out the forecast. d. You present your project to your history class.

Communication & Mass Media