When British entrepreneur Richard Branson established the first Virgin Megastore in Japan, he established a joint venture with the Marui retailing chain. Judging by the approach Branson used, he and his management team must have viewed Japan as:

A) culturally close and easy to enter.
B) culturally distant and easy to enter.
C) culturally close and difficult to enter.
D) culturally distant and difficult to enter.
E) culturally difficult and easy to enter.


D

Business

You might also like to view...

The natural progression in items from one statement to another and preparation of financial statements is best represented by the following order:

a. Balance sheet and statement of cash flows > statement of retained earnings > income statement b. Balance sheet and statement of cash flows > income statement > statement of retained earnings. c. Statement of retained earnings > income statement > balance sheet and statement of cash flows d. Income statement > statement of retained earnings > balance sheet and statement of cash flows

Business

Financial statements prepared using generally accepted accounting principles:

a. use historical costs and are not adjusted for the effects of increasing prices. b. use historical costs and are adjusted for the effects of increasing prices. c. use market–based costs and are not adjusted for the effects of decreasing prices. d. use market–based costs and are adjusted for the effects of increasing prices.

Business

If Procter & Gamble, the maker of Dawn dishwashing liquid, wants to know what percentage of customers examine product labels before making a product selection in the grocery store, it can best gain this information through

A. focus groups. B. mail surveys. C. personal interviews. D. observation. E. mall intercepts.

Business

The Fisher Effect involves which of the items below?

A) Nominal rate, the real rate, and inflation B) Nominal rate and the real rate only C) Nominal rate and inflation only D) Nominal rate, the bond rate, and inflation

Business