________ have been used to measure the effects of advertising on awareness, recall, interest, and attitudes toward an ad and/or brand as well as purchase intentions at regular intervals.

A. Recognition tests
B. In-depth interviews
C. Consumer juries
D. Recall tests
E. Tracking studies


Answer: E

Business

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The hourly employees at Cardiac Health System are dissatisfied with their union. They find that the management at Cardiac Health System communicates openly and treats them with respect in resolving problems, so they don't see much value in paying dues to a union. What option do the employees have in this situation?

A. They may negotiate for a neutrality provision to neutralize the union's authority. B. They can call for a decertification election to take place when their contract term ends. C. They can request an immediate decertification election. D. They can request that their union representative terminate the union contract. E. They must accept the union, because they voted for representation in a lawful manner.

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Which of the following is not a component of the DuPont Framework?

a. Return on sales b. Asset turnover c. Assets to debt d. Assets to equity

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Limited decision making is used when purchasing frequently bought, low-cost items needing very little decision effort.

Answer the following statement true (T) or false (F)

Business

All of the following are steps in the capital budgeting process EXCEPT:

A) identifying opportunities. B) the pre-audit. C) evaluating opportunities. D) the post audit. E) implementing the project.

Business