If an audience had an anchor point of 3 and latitude of acceptance of 1-4. What range would you most want to present your message in if you are attempting to persuade them to change, in order that it is accepted?
A. 3-4
B. 4-5
C. 7-8
D. 9-10
B
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Which is NOT one of Arthur W. Page's seven principles for guiding action and behavior?
A) tell the truth B) listen C) manage for the future D) cool heads communicate best E) words not actions create impressions
A podcast is which of the following?
A. an MP3 compressed audio file that can be listened to online or downloaded B. a group of radio commercials that lasts about 5 min C. a song recorded by someone other than the original artist D. Thomas Edison’s original encoding technique for recording sound and music
What measure of communication does it reflect when a supervisor asks for suggestions from subordinates on critical issues and then makes a collective decision?
a) Opennes b) Credibility c) Supportiveness d) Trust
What were Lee DeForest's contributions to the development of radio?
What will be an ideal response?