People, places, and ideas are all ________ that often need to be "sold" by someone and "bought" by someone else
A) tangibles
B) goods
C) intangibles
D) values
E) benefits
C
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Sales promotion expenditures increased as a percentage of budget expenditure for a number of years, although its growth has recently slowed. Which of the following is a factor that has contributed to the growth of sales promotion expenditures?
A) many brands have come to be seen as dissimilar B) the efficiency of advertising as a promotion has improved C) the trade demands more deals from manufacturers D) consumers have become less price-oriented E) the number of brands in the market has decreased
The following information relates to the Fowler Company for 2016: Sales discounts $ 700 Beginning accounts receivable 5,000 Collections on accounts receivable 20,000 Total sales reported on income statement 82,500 Ending accounts receivable 7,000 ? What was the amount of cash sales?
A) $61,200 B) $59,800 C) $63,800 D) $65,200
Multiple regression can be used to develop a multiplicative decomposition model
Indicate whether the statement is true or false
In 1950, fully 60 percent of jobs in the U.S. were ____________________ jobs; by 2000, that percentage had fallen to only 15 percent.
Fill in the blank(s) with the appropriate word(s).