Discuss why the effective business communicator should vary sentence and paragraph length


Readers usually prefer shorter, average-length sentences because they are easy to read and communicate with more clarity. However, keeping all sentences short can make the message sound monotonous, unrealistic or elementary. First paragraphs are usually short (one to four lines), and other paragraphs are no longer than six lines. A short first paragraph is more inviting to read. A short last paragraph adds emphasis to the closing.

Business

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When a brand is viewed a superior, a good value, and of high quality, the brand enjoys:

A) diligence B) acceptance C) salience D) divergence

Business

Sobus Corporation manufactures one product. It does not maintain any beginning or ending Work in Process inventories. The company uses a standard cost system in which inventories are recorded at their standard costs and any variances are closed directly to Cost of Goods Sold. There is no variable manufacturing overhead. The fixed manufacturing overhead standards for the company's only product specify 0.70 hours per unit at $4.00 per hour. The standard fixed manufacturing overhead rate was based on budgeted fixed manufacturing overhead of $70,000 and budgeted activity of 17,500 hours. During the year, 19,700 units were started and completed. Actual fixed overhead costs for the year were $57,700.Assume that all transactions are recorded on a worksheet as shown in the text. On the left-hand

side of the equals sign in the worksheet are columns for Cash, Raw Materials, Work in Process, Finished Goods, and PP&E (net). All of the variance columns are on the right-hand-side of the equals sign along with the column for Retained Earnings.When applying fixed manufacturing overhead to production, the Work in Process inventory account will increase (decrease) by: A. ($55,160) B. ($26,300) C. $26,300 D. $55,160

Business

________ are technical expressions that have become fashionable and often are meant to impress rather than express. These empty words include such expressions as optimize, incentivize, right-size, and paradigm shift

Fill in the blank(s) with correct word

Business

When private individual investors put money into a fund, which usually has a manager, then this becomes:

A. due diligence. B. a private venture-capital firm. C. an angel fund. D. crowdfunding.

Business