Give an example of when hearing is achieved but listening is not.
What will be an ideal response?
Answers will vary. Students should provide any example where one can hear and acknowledge the sounds associated with another person communicating, yet there is no meaningful comprehension of the message, perhaps due to a distraction or environmental factor.
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When marketers define consumers by product usage they use the ________ rule
A) 80/20 B) 20/80 C) 70/30 D) 30/70
In which of the following periods was labor productivity growth the fastest in the U.S. economy?
A. Long boom B. Economic liftoff period C. Great Depression D. Reorganization period
Decisions concerning the selection of a target market and the creation of a marketing mix are made primarily as part of the ________ component of the marketing planning process
A) marketing objectives B) marketing strategies C) marketing audit D) market monitoring E) resource allocation
A restaurant offering a discount on a meal that that was not prepared properly is an example of _____.
What will be an ideal response?