Words that refer to ideas or concepts but not specific objects are known as:

a. concrete words

b. rhetorical words.
c. abstract words.
d. referential words.


c

Communication & Mass Media

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Some job or selection interviews are deliberately structured to

cause stress to the interviewee. Indicate whether the statement is true or false

Communication & Mass Media

Conventional use of numbered and lettered headings and subheadings toindicate the relationship among parts of speech is known as a _____.

Fill in the blank(s) with correct word

Communication & Mass Media

In some cases, advertisers market their product to one group and draw a different group of consumers. This is known as the ______.

A. actual audience B. target audience C. tone D. brand

Communication & Mass Media

A red herring fallacy

A. forces listeners to choose between two alternatives when more than two alternatives exist. B. assumes that taking a first step will inevitably lead to other steps that cannot be prevented. C. introduces an irrelevant issue to divert attention from the subject under discussion. D. assumes that because two things are related in time, they are causally linked. E. assumes that because something is popular, it is therefore good, correct, or desirable.

Communication & Mass Media