Which of the following provides a comparison of a company's performance with that of other competitors within the market?
A) a marketing audit
B) a global marketing audit
C) a measure of market share
D) a company's hierarchical flatness
C
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In groupthink, certain members take it upon themselves to protect the leader from dissenting opinions. This symptom is called ______.
A. illusion of unanimity B. self-censorship C. self-appointed mindguards D. collective rationalization
Company A has a beta of 0.70, while Company B's beta is 1.20. The required return on the stock market is 11.00%, and the risk-free rate is 4.25%. What is the difference between A's and B's required rates of return? (Hint: First find the market risk premium, then find the required returns on the stocks.)
A. 2.75% B. 2.89% C. 3.05% D. 3.21% E. 3.38%
An advantage of outdoor advertising is in its ability to reach a wide, targeted audience.
Answer the following statement true (T) or false (F)
The federal courts have exclusive jurisdiction over:
a. federal criminal prosecutions. b. trademark and copyright cases. c. issues involving state constitutions. d. Federal criminal prosecutions and trademark and copyright cases. e. Federal criminal prosecutions and issues involving state constitutions.