Which of the following is NOT one of the targets of Search Engine Optimization?

A) image search
B) cost per click search
C) local search
D) video search


B

Business

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Which of the following statements is true of customer lifetime value?

A. Customer lifetime value is a statement explaining how a salesperson's products will effectively solve the buyer's business issue. B. Salespeople lay more emphasis on a single sale rather than the combined value of future sales. C. There is no way to estimate the sum of future sales. D. Customer lifetime value is expressed in terms of the combined total of all future sales discounted back into current dollars. E. Customer lifetime value is only measured for transactions involving a solo exchange.

Business

What method of commitment is a salesperson using when he asks the prospect, "How does my company's system for monitoring refrigeration leaks sound to you?"

What will be an ideal response?

Business

A product-management organization makes sense if ________

A) the company's products are quite varied B) there are very few products in the company's portfolio C) the company is pursuing a low cost strategy D) the company's products satisfy similar customer needs E) the company is vertically integrated

Business

Bridge Corporation had two issues of securities outstanding-- common stock and a 5 percent convertible bond issue in the face amount of $10,000,000 . Interest payment dates of the bond issue are June 30 and December 31 . The conversion clause in the bond indenture entitles the bondholders to receive 40 shares of $20 par value common stock in exchange for each $1,000 bond. On June 30, 2014, the

holders of $1,800,000 face value bonds exercised the conversion privilege. The market price of the bonds on that date was $1,100 per bond and the market price of the common stock was $35 . The total unamortized bond discount at the date of conversion was $500,000 . What amount should Bridge credit to the account "Paid-In Capital in Excess of Par" as a result of this conversion assuming Bridge does not want to recognize any gain (or loss) on the conversion? a. $0 b. $270,000 c. $360,000 d. $920,000

Business