Recall the famous experiment when Dr. Pavlov presented salivating dogs with food at the same time he rang a bell. Eventually, when Pavlov only rang the bell, the dogs would still salivate even though food was not presented. What consumer behavior principle was involved in this research?
A. cognitive learning
B. cognitive dissonance
C. the scientific method
D. behavioral learning
E. attitude formation
Answer: D
You might also like to view...
Which one of the following ratios is a common analytical tool used by merchandise corporations, but not by service corporations?
a. Gross profit ratio b. Earnings per share c. Current ratio d. Profit margin
The most vocal political pressure for tariffs is generally made by
a. consumers lobbying for export tariffs. b. consumers lobbying for import tariffs. c. producers lobbying for export tariffs. d. producers lobbying for import tariffs.
How can discount stores sell merchandise at lower prices?
What will be an ideal response?
An integrity-based approach to corporate social responsibility is primarily lawyer-driven with the intent of preventing criminal misconduct.
Answer the following statement true (T) or false (F)