How does an MPR professional judge whether the goals and objectives for a specific campaign are attainable and relevant?
What will be an ideal response?
Although the plan has its elements ordered, you cannot write an effective MPR plan by thinking of each element in a vacuum. To properly set goals, you will need to have an understanding of the target market and the available strategies and tactics that you can employ to reach them. Without this understanding, you have no way of gauging if your objectives are in fact attainable or relevant.
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Charles is a charismatic leader. According to the text, he can influence his followers’ commitment by which of the following actions?
A. promoting lower levels of intrinsic motivation through goal accomplishment B. emphasizing the linkages between follower effort and goal achievement C. providing clear policies and procedures D. creating reduced personal commitment by leader and followers to a common vision, mission, and organizational goals
Taxable income equals adjusted gross income minus tax credits
Indicate whether the statement is true or false.
Great Gear, Inc, enters into a contract to sell sports clothing and equipment to Healthways Workout store, which in turn sells a pair of bike shorts to Ilene, a consumer. In comparison to standards that apply to consumers, the UCC imposes on merchants
a. less strict legal standards. b. special business standards. c. stricter ethical standards. d. the same overall standards.
Which one of the following is not one of the factors in JetBlue’s success?
a. David Neeleman b. a decentralized structure c. JetBlue’s ability to copy other airlines d. constant communication with employees