When you form impressions by trying to understand others' behaviors, it is referred to as __________.
A. attribution of control
B. affirmation
C. the primacy effect
D. selective attention
Answer: A
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The main advantage for advertisers on the Web is:
a. advertising is free online. b. they can get instant electronic feedback on the effectiveness of their ads. c. they can better target older consumers. d. they reach more people than by advertising in traditional media.
Which one of the following is not one of the suggestions for selecting your developmental material?
a. provide a variety of supporting material b. distribute your material evenly c. distribute your material at the beginning for emphasis d. have at least one piece of evidence for each main point
Low-status organizational members can determine what channels they personally want to use and can determine what modes others must use in communicating with them
Indicate whether this statement is true or false.
You are a director trying to decide whether to use a zoom or a dolly to create the visual effect of a person going toward a restaurant table; which of the following statements would give you the correct and proper guidance in making your decision?
a. a zoom brings the scene to the viewer; a dolly takes the viewer into the scene b. a dolly brings the scene to the viewer; a zoom takes the viewer into the scene c. there is no perceptible difference between a dolly and a zoom d. it depends on the type of zoom lens e. it depends on the zoom ratio