Teleconferences should not be used because they limit nonverbal communication among conferees
Indicate whether the statement is true or false
False
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The ROSTIR model was developed because of ______.
a. The demand for effective public relations is rising while effective practices appear to be diminishing. b. Current public relations demand campaigns which must change continually and quickly. c. Practitioners are showing greater interest in structured formal public relations methods. d. Recent emerging media have altered the goals of public relations and PR practitioners.
Assimilation into a new culture will occur when an individual
A) wishes to take on the values and beliefs of a new culture. B) deems it relatively unimportant to maintain his or her original cultural identity. C) believes it important to establish relationships with other cultures. D) all of the above.
The process of seeing if an organization is ready for an IMC campaign is called
A) a communications audit B) quantitative research C) an IMC audit D) focus group research E) a reality check
Tries to collaborate to solve the problem suggested by the speaker.
A. Supportive B. Defensive