American companies have different hiring practices than do the Japanese; for example, the Japanese would not hire ________
a. older workers as "new" regular employees
b. young workers with no experience
c. foreigners
d. A, B, and C are true.
A
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When Kate asks Michael a question, he replies in a sarcastic tone. This sound of his voice is
A. verbal code. B. nonverbal code. C. an olfactory channel. D. a gustatory channel.
Chris knows that Marta struggles with infertility issues and is very sensitive about the topic. In order to disarm Marta during a conflict, Chris brings up her inability to have children. This is known as
A) gunnysacking. B) manipulation. C) beltlining. D) silencing.
Robert Plutchik's eight primary emotions include:
fear, love, surprise, remorse, anger, joy, anticipation, and aggression. Indicate whether the statement is true or false
Which of the following would likely improve the effectiveness of messages?
a. more diversity among PR, marketing, and advertising professionals b. an increased focus on accurately translating copy into multiple languages c. the use of celebrities and models from different cultures and ethnicities d. the implementation of integrated marketing communication concepts