When gathering information in an interview, it is important to have a specific set of questions and to

stick closely to them so as not to waste the interviewee's time.

Indicate whether the statement is true or false


FALSE

Communication & Mass Media

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The occasion, an element of the rhetorical situation, includes the

A) speaker and the audience. B) speech and feedback. C) setting and the purpose. D) the speech and the invention. E) style and memory.

Communication & Mass Media

Which sources of testimony are qualified by training and experience?

a. expert b. reluctant c. lay d. prestige

Communication & Mass Media

Slang changes rather slowly, so it is easy to keep up with new words and meanings

Indicate whether this statement is true or false.

Communication & Mass Media

The primary goal in programming advertiser-supported media is

a. to maximize the size of an audience targeted by advertisers. b. to attract the largest overall audience. c. to generate maximum publicity. d. to minimize the unwanted audience.

Communication & Mass Media