Jersey Mike's Sub Shop offers its customers a card to stamp each time they buy a sandwich. When the card is full, the customer can redeem it for a free sandwich. This sales promotion is a _____.

A. buying allowance
B. frequent-user incentive
C. coupon
D. premium
E. loyalty reward


Answer: B

Business

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Which of the following situations is expected to enhance the use of targeted advertising messages by marketers?

A) increase in derived demand in the market B) increase in ethnic populations C) rising global inflation rates D) inadequate quality control E) low advertising budgets

Business

What should be the correct formula in cell B8 to determine the probability of rejecting the project according to the IRR’s decision?



a) =NORM.S.DIST((C7-C5)/C6,TRUE)
b) =NORM.S.DIST((0-C5)/C6,TRUE)
c) =NORM.S.DIST((C7-C5)/C6,FALSE)
d) =NORM.S.DIST((0-C5)/C6,FALSE)
e) =NORM.S.DIST((C6-C5)/C7,TRUE)

Business

A good competitor plays by its own rules at the expense of the industry as a whole

Indicate whether the statement is true or false

Business

A benchmarking process that is non-industry specific and focuses on how companies compete is referred to as ___________________________________

Fill in the blank(s) with correct word

Business