In 2012, advertising accounted for ________ percent of U.S. sales
A) less than 5
B) almost 10
C) nearly 20
D) more than 35
E) just under 50
C
Explanation: C) Consumers are inundated with advertisements that tout product features and benefits. Companies engage in advertising, some of which is very expensive, with the hopes of enticing us to purchase their products. In 2012, advertising accounted for nearly 20 percent of U.S. sales.
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The ______ zone is over 12 feet in distance and is most often used in large or public settings.
a. intimate b. personal c. social d. public
In its advertisements, Timex promotes its affordable and sturdy watches. Fossil emphasizes style and fashion in its advertisements, and Rolex stresses luxury and status. These are all examples of ________ appeals
A) rational B) reminder C) believable D) entertainment E) distinctive
Independent federal administrative agencies are federal agencies responsible for enforcing specific administrative statutes enacted by Congress
Indicate whether the statement is true or false
While the Homeowners Flood Insurance Affordability Act of 2014 rolled-back some premium increases in the Biggert-Waters Act, it included a provision to help fund the large deficit in the National Flood Insurance Program
The provision to help fund the deficit is A) a surcharge on every new home that is constructed in a flood plain. B) additional income tax paid by building supply companies in states where the largest flood losses have occurred. C) additional premium taxes charged to each insurer in the Write-Your-Own program. purchaser. D) a surcharge on every flood insurance policy that is sold.