Choose the research term that describes "researcher misses claiming a difference or relationship that is real."
A. Type I Error
B. Type II Error
Answer: B
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Which of the following statements is not one of the four functions of visual aids discussed in
Chapter 13? a. visual aids increase message clarity b. visual aids reinforce message impact c. visual aids increase speaker dynamism d. visual aids enhance speaker confidence e. none of these
If you will be asking audience members to read handouts or to
write, which seating arrangement would best suit your needs? a. Movable chairs you can rearrange at different points in the presentation b. Seminar style chairs with desk arms or rows of tables c. Seats that are assigned to audiences members as they walk in to the room d. Theater-style rows of chairs e. Answers a and c
The one question that matters most to an audience listening to a
sales presentation isa. WIIFM a. WIIFT b. WIIFY c. WIIFU d. WHO
The _________________ was a nonscientific, random measure involving various untrained laypersons making decisions about others’ racial makeup based on their own perceptions of race-based physical characteristics.
A: hypodescent B: eyeball test C: one-drop rule D: all of the above were scientific measures