Identify and describe the four different ways to motivate listeners to respond to a persuasive message
What will be an ideal response?
1. Use cognitive dissonance: telling listeners about existing problems or information that is inconsistent with their currently held beliefs creates psychological discomfort.
2. Use listeners' needs: people are motivated by unmet needs. The most basic needs are physiological, followed by safety needs, social needs, self-esteem needs, and finally, self-actualization needs.
3. Use positive motivation: people will be more likely to change their thinking or pursue a particular course of action if they are convinced that good things will happen to them if they support what the speaker advocates.
4. Use negative motivation: people seek to avoid pain and discomfort. They will be motivated to support what a speaker advocates if they are convinced that bad things will happen to them unless they do.
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Discuss how countercultures are created. Are they a negative or a positive of organizational culture? Please explain your answer
What will be an ideal response?
Human perception can be thought of as the three-step process in the order of ______.
A. interpretation, organization, and selection B. organization, interpretation, and selection C. selection, organization, and interpretation D. sensation, organization, and interpretation
It was feared that the introduction of which new technology would rot children’s brains?
a. Video games b. Radio c. Comic books d. Television
Explain how the decision to use two-way asymmetrical communication in the Mississippi Flag campaign may have limited the campaign’s overall success.
What will be an ideal response?