Ethnocentrism is best described as

a. your own point of view.
b. a context in which the dominant group views itself positively, and other groups are viewed in relation to the dominant group, often positively.
c. a context in which the dominant group views itself positively, and other groups are viewed in relation to the dominant group, often negatively.
b. a cultural viewpoint or frame of reference.


c

Communication & Mass Media

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Ashley is Norwegian American and Megan is German American. What type of intercultural relationship do they have?

a. Interethnic b. Interreligious c. International d. Interracial

Communication & Mass Media

Compact sayings that encapsulate beliefs are called maxims

Indicate whether the statement is true or false

Communication & Mass Media

During Shari's ?rst golf lesson, her instructor was using terms such as par, handicap, divot, and

wedge. She knew the meanings of these words but not how they applied to the game of golf. Shari's lack of familiarity with this terminology is an example of A) descriptive language. B) technical language. C) dating. D) slang.

Communication & Mass Media

When considering the gender of an audience, speakers need to recognize that

a. studies prove conclusively that certain generalities can be made about gender in most audiences. b. there are definite “men’s” and “women’s” topics. c. there are unique qualities of gender in every audience situation. d. none of the above.

Communication & Mass Media