Which of the following strategies illustrates a market orientation?
a. Targeting the average consumer
b. Implementing centralization
c. Increasing overhead production costs
d. Creating customer value
ANSWER: d
Achieving a market orientation involves obtaining information about customers, competitors, and markets; examining the information from a total business perspective; determining how to deliver superior customer value; and implementing actions to provide value to customers.
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a. 8.0 times b. 2.5 times c. 4.0 times d. 6.0 times
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Indicate whether the statement is true or false
Japanese labor law was modeled after the ___________________ system of labor relations.
A. German B. Swedish C. British D. United States
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A. there is no difference, the terms are synonymous. B. thesituational interview isfor technical positions, while thebehavioral description interviewapplies to upper-level management positions. C. the situational interview is hypothetical, while the behavioral description interview is based upon actual experience. D. the behavioral description interview is hypothetical, while the situational interview is based upon actual experience.