Being audience-centered means that your primary purpose as a speaker is to gain a desired response from the audience.

Answer the following statement true (T) or false (F)


True

Communication & Mass Media

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Misinterpretations become less likely as your words become more abstract

Indicate whether the statement is true or false

Communication & Mass Media

Your goal as a persuasive speaker should be to move your audience from "oppose" to "favor."

Indicate whether the statement is true or false

Communication & Mass Media

Meaning matching requires _____________while meaning construction requires _____________.

a. competencies; skills b. connotative meanings; denotative meanings c. personal experience; universal symbols d. conscious thought; automaticity

Communication & Mass Media

When looking at the difference between leading and following, the best follower is someone who

. A. responds to a micromanaging leader B. only uses the ideas of the leader C. is passive and a noncritical thinker D. is both independent and a critical thinker

Communication & Mass Media