___________ is the identity you portray to others, whereas ___________ is the identity that others attribute to you

A. Ascription; avowal
B. Gender role; gender identity
C. Avowal; ascription
D. Gender; sex


C

Communication & Mass Media

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Feather, UK's top lingerie and swimwear supplier, wanted to find out the market's response to its brands and designs

So, Susie, a public relations representative, volunteered to sit in the showroom to learn about the types of customers who walked in, their preferences, and how much time and money they spent in the company's stores. What kind of research technique did Susie use? a) Ethnographic b) Qualitative c) Quantitative d) Secondary

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When is testimony least effective as a support?

A) when citing an expert B) when citing personal experience C) when dealing with a controversial subject D) when you have already used statistics

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________ means that the interviewer and the interviewee share an interest, value, or past

experience. A) Perception B) Frame of reference C) Empathy D) Common ground

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Who invented the printing press in the 1440s?

A. Thomas Edison B. Eli Whitney C. Alexander Graham Bell D. Johannes Gutenberg

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