An example of an indirect action message would be which of the following?
A. an ad selling cleaning services to hotels
B. a political ad promoting reduced government spending
C. an ad by Honda promoting corporate responsibility through the fuel efficiency of its line of SUVs
D. a local grocery store ad for fresh produce
C. an ad by Honda promoting corporate responsibility through the fuel efficiency of its line of SUVs
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Scholars agree that women are generally better listeners than men.
a. true
b. false
When false or misleading advertising may lead to immediate harm, the Federal Trade Commission has ______.
a. no special authority b. to seek approval from the Senate Commerce Committee before taking punitive action c. authority to seek a court restraining order d. to act within 72 hours
What three-dimensional coordinate (axis) signifies depth?
a. z b. a c. b d. x e. y
Digital workstations cannot take the place of multi channel recording consoles
a. TRUE b. FALSE