When a community group sues a company for health effects caused by the unsafe disposal of toxic chemicals, this is an exercise of a stakeholder's:
A. Voting power.
B. Economic power.
C. Political power.
D. Legal power.
Answer: D
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Which of the following is a marketing mix element?
A) profit B) promotion C) potential D) package
How does the brand loyalty of customers impact retailers?
What will be an ideal response?
______ is the concept that organizations have a duty to all societal stakeholders to operate in a manner that takes each of their needs into account.
A. Corporate social responsibility B. Sustainability C. Justification D. Accountability
What do cost variances measure?
A) the difference between the cost the company pays and the cost its competitors pay B) the change in costs over time C) how well the business keeps unit costs of material and labor inputs within standards D) the volume discounts companies receive when ordering direct materials in large quantities