Business strategy based upon technology leadership has advantages and disadvantages. List three examples of each.
What will be an ideal response?
Answers will vary. Advantages may include first-mover advantage, little or no competition, greater efficiency, higher profit margins, sustainable advantage, reputation for innovation, establishment of entry barriers, occupation of best market niches, and opportunities to learn. Disadvantages may include greater risk, cost of technology development, costs of market development and customer education, infrastructure costs, costs of learning and eliminating defects, and possible cannibalization of existing products.
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When creating a balanced scorecard, the following guidelines should be followed in choosing performance measures except:
a. There should not be too many performance measures. b. There should be more financial measures than any of the other categories. c. The measures should be consistent with company strategy. d. Employees should be able to understand and have control over the performance measures on which they are evaluated.
Beautiful actresses appear in ads testifying to the quality of a brand of hair coloring products. This is an application of which learning theory?
A) operant conditioning B) cognitive dissonance C) hierarchy of needs D) classical conditioning E) observational learning
Which leader behavior is the defining characteristic of Liden’s servant leadership model?
A. behaving ethically B. emotional healing C. putting followers first D. empowering
Which of the following statements is FALSE?
A) less than half of legal cases that begin will settle and never go to trial B) in settlement agreements a plaintiff will sign a release C) in some settlement agreements a confidentiality clause is included D) settlement is often faster and less costly than a full trial E) if someone discloses the contents of a settlement agreement a court may order them to repay the money they had received