Which of the following is NOT an advantage of including visual aids in a presentation?

a) Visual aids increase the clarity of complicated material.
b) Visual aids provide pictures for a speaker’s voice-over.
c) Visual aids add to the persuasiveness of a message.
d) Visual aids make a presentation more dynamic than one without visuals.


ANS: b

Communication & Mass Media

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Ideological criticism

a. focuses on the ways media institutions and texts serve the interests of the dominant social and political elite classes. b. views criticism as a means of stimulating material changes in living conditions and societies. c. is as concerned with media as sources of empowerment as with media as vehicles of domination. d. believes that media texts can be innocent sources of pleasurable entertainment. e. often is typically explicitly evaluative and confrontational

Communication & Mass Media

Clip art consists of images that are either in printed form or stored as electronic images in a computer file

Indicate whether the statement is true or false

Communication & Mass Media

One strategy to use for adapting the content of a presentation to an apathetic audience is to:

a) keep language simple and clear. b) initiate a question-and-answer session. c) use a structure that emphasizes action. d) encourage audience participation and feedback.

Communication & Mass Media

Jude is the owner of an up-scale restaurant.  Jude did not hire Kim because he believed that his customers would prefer to be served by a man.  Jude has just engaged in

A. prejudice B. tokenism C. discrimination D. sloganism

Communication & Mass Media