Evenflo makes baby-gates to keep toddlers off stairs. What demographic segmentation variable will Evenflo use to identify its target market?
A. gender
B. benefit
C. usage rate
D. family life cycle
E. ethnic
Answer: D
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Net Promoter is a metric introduced by Reichheld in his 2003 Harvard Business Review article "The One Number You Need to Grow." This metric indicates:
A) customer loyalty. B) customer profitability. C) product quality. D) relative position of the organization in the industry.
When UPS was first established, founder Jim Casey described the firm's focus as follows:
A) to become a leader in international shipping B) to become the world's most profitable company C) to render perfect service to our stores and their customers D) to become the world's most efficient shipping company E) to become the fastest shipper in the world
Indicate the group of words in which the number or numbers are correctly expressed. Which is correct?
A) 59 cents, $1.29, and $3.99 B) $.59, $1.29, and $3.99
Consider a production line with five stations. Station 1 can produce a unit in 9 minutes. Station 2 can produce a unit in 10 minutes
Station 3 has two identical machines, each of which can process a unit in 12 minutes (each unit only needs to be processed on one of the two machines. Station 4 can produce a unit in 5 minutes. Station 5 can produce a unit in 8 minutes. Which station is the bottleneck station? A) Station 1 B) Station 2 C) Station 3 D) Station 4 E) Station 5