Identify the area in which a comprehensive code of ethics for an organization includes guidelines.

A. Consumer relations
B. Government relations
C. Employee relations
D. Business relations
E. All of these


Answer: E

Business

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A type of advantage that a global company possesses by virtue of the fact that it has experience in more than one country is referred to as:

A) Leverage. B) Transferability. C) Flexibility. D) Capability. E) Accountability.

Business

________ measures the value of all goods and services produced by a country's individuals or organizations, whether within the country's borders or not

A) Gross national product (GNP) B) The inflation rate C) Gross domestic product (GDP) D) The business cycle E) Economic infrastructure

Business

________ is a strategic business process that marketers use to plan, develop, execute, and evaluate coordinated, measurable, persuasive brand communication programs over time to targeted audiences

A) Integrated marketing communications (IMC) B) A push strategy C) A pull strategy D) Database marketing E) Experiential marketing

Business

List at least five common uses of a talent inventory.

What will be an ideal response?

Business