Organizational buyers often buy on the basis of a set of purchasing specifications.
Answer the following statement true (T) or false (F)
True
Organizational buyers often buy on the basis of a set of purchasing specifications-a written (or electronic) description of what the firm wants to buy.
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Conveniently located vending machines around your college or university campus make it easy for you to buy a soda and a snack between classes. This is an example of the ________ element of the marketing mix
A) production B) place C) price D) profit E) promotion
Punctuate the sentence correctly. Edward R Murrow said Difficulty is the excuse history never accepts
Exemplifying the phenomenon of ________, companies like GE have committed significant resources to developing products that meet the needs of developing nations, products that deliver adequate functionality at a fraction of the cost. Interestingly, these products have subsequently found considerable success in value segments in wealthy countries as well.
A. the optimization of value-chain activity locations B. total wage costs and indirect costs C. reverse innovation D. risk reduction
Trading stocks in advance of large institutional investment moves is called:
A. Divestment. B. Front-running. C. Social screening. D. Hedge fund betting.