Enterprise resource planning systems are designed to build customer relationships and loyalty
Indicate whether the statement is true or false
F
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What pitfalls listed below are not necessarily from a lack of self-awareness?
a. Believing that your perspective is held by everyone b. Misconstruing cues and concerns as feedback rather than resistance c. Lacking nuanced understanding of why others may disagree or have concerns d. Running out of resources to adequately invest in the change project
Sarina goes to Marlin's Department Store to look for clothes. The store happens to be in the process of remodeling, and there is a lot of clutter in the aisle. Sarina trips over the clutter and is injured. Under the Second Restatement, Sarina's status with regard to the store is that of:
a. licensee. b. business visitor. c. public invitee. d. trespasser.
What is the role of the devil’s advocate?
a. to interject conflict into the team b. to prevent the team from being too positive c. to ask the right questions and challenge assumptions d. to guide the team to the correct answer or solution to a problem
An ad for Bud Light ran six times during a recently televised football game. When measuring IMC results for this ad, six would be the ________ for this telecast.
A. reach B. frequency C. gross rating points D. ROI E. click-through rate