It might be easier to convince your audience members to write a check in support of your cause than to convince them to attend an all-day, out-of-town protest for your cause due to the challenge of

A) complexity.
B) cultural history.
C) cost.
D) control.


C

Communication & Mass Media

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Jennifer is going to give an informative speech about the parts of the Pentagon. Which pattern of organization should she use?

A) topical B) chronological C) wave D) star E) spatial

Communication & Mass Media

Narrative was first introduced to film by

A. Hannibal Goodwin. B. George Méliès. C. William Dickson. D. Edwin S. Porter.

Communication & Mass Media

Emotional skills training, or "sensitivity training" as it is sometimes called, helps people recognize, understand, and manage emotions in complex social environments such as the workplace or the military. Imagine that you are asked to give one of these presentations to your coworkers. Create a short summary of how you would approach this topic and what you would include in your presentation. Using skills you've learned in this chapter, suggest at least two techniques each for helping people recognize, understand, and effectively manage their emotions in the workplace.

What will be an ideal response?

Communication & Mass Media

What services are PR firms providing when they plan and conduct news conferences, anniversary celebrations, and symposiums?

a) Event management b) Marketing communication c) Community relations d) Public affairs

Communication & Mass Media