You recently graduated from business school and you want to open up a small pizzeria in a large college town
There is a perfect space to lease for the pizzeria; however, a few doors down is a very well-established Italian restaurant that has been around since 1964. Their food has been legendary for all of those years. How would a market analysis help you decide if opening up the pizzeria near the restaurant would be a good idea or not?
A market analysis would identify how large the customer base is in the town, how many tourists eat at restaurants, and if there is enough of a market to support another eatery. Also, a market analysis would identify the strengths and weaknesses of the other food establishments and what your competitive advantages would be over those businesses.
You might also like to view...
In accounting for sales transactions, which method isolates sales discounts not taken?
A) allowance method B) gross price method C) percentage of price method D) net price method
To which of the following categories of services does a cell phone belong?
A) major service with accompanying minor services B) major service with accompanying minor goods C) pure service D) pure tangible good E) tangible good with accompanying services
Which of the following statements refer to the currency criteria when evaluating secondary data?
A) Data should be reliable and generalizable to the problem at hand. B) Syndicated firms periodically update census data. C) The objective will determine the relevance of the data. Reconfigure the data to increase their usefulness, if possible. D) Assess accuracy by comparing data from different sources.
A liability is recognized when
a. the exact due date is known. b. it is paid for. c. an obligation has arisen. d. the exact amount of the liability is known.