_______ is the process of generating knowledge about the market that individuals in the business use to inform and guide their decision making

a. Market sensing
b. Market research
c. Information utilization
d. Information acquisition


a

Business

You might also like to view...

Fontaine and Monroe are forming a partnership. Fontaine invests a building that has a market value of $250,000; the partnership assumes responsibility for a $75,000 note secured by a mortgage on the property. Monroe invests $100,000 in cash and equipment that has a market value of $55,000. For the partnership, the amounts recorded for the building and for Fontaine's Capital account are:

A. Building $250,000; Fontaine, Capital $175,000. B. Building $250,000; Fontaine, Capital $75,000. C. Building $175,000; Fontaine, Capital $75,000. D. Building $175,000; Fontaine, Capital $175,000. E. Building $250,000; Fontaine, Capital $250,000.

Business

Full-line discount stores are typically located in

A. lifestyle centers. B. power centers. C. omnicenters. D. marketing complexes. E. community shopping centers.

Business

What is the potential gap between expected service and actual service? Explain if and how this can be avoided

What will be an ideal response?

Business

Frequently, employers will create a group consisting of representatives of various segments of an organization to work on safety-related issues. These groups are commonly referred to as

A. safety committees. B. monitors. C. labor-management committees. D. human resources assistants.

Business