Explain how research aids you in each step of the speech preparation process.
What will be an ideal response?
Answers will vary.
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In what way is the ad copywriting creative process about taking risks?
a. because it is about finding freshness and spontaneity b. because the writer has to figure out how to entertain and sell at the same time c. because you will lose your job if your ad does not sell the client’s product d. because you have to put yourself out there and risk being embarrassed
Sampling units are the
a. individual researchers who do the sampling b individual units selected for study c. geographic units from which individuals are selected d. lists from which individual research participants are selected e. computer programs used to generate a sample list
Give an example of a signpost for a speech on strawberry
propagation. What will be an ideal response?
A _____ is composed of people who come together to provide encouragement, honest feedback, and a safe environment for expressing deeply personal feelings about a problem common to the members of the group.
a. support group b. work group c. social group d. service group