Help-A-Reporter was developed by Peter Shankman to ________
A) link reporters with experts through a fee-based electronic newsletter service
B) initiate working relationships between subject matter experts and journalists
C) establish the need for source filing in a firm's marketing and public relations departments
D) merge source filing with a firm's blogs and podcasts about subject matter experts
E) generate a profit by connecting experts with reporters through a social media platform
B
You might also like to view...
Managers who do not recognize the benefits of marketing may be most inclined to use which method of communications budgeting?
A) percentage of sales B) meet the competition C) what we can afford D) payout planning
When Congress changes the tax laws or rates, a corporation's deferred tax liability and asset accounts
A) are not adjusted. B) are adjusted as of the end of the year in which the change occurred. C) are adjusted as of the beginning of the year in which the change occurred. D) are adjusted using the average of the old and new tax rates.
Discuss the control structure elements of the COSO framework.
What will be an ideal response?
A good brand name should most likely be ________
A) trendy B) complex C) long D) conventional E) distinctive