According to Prince Metternich, a 19th Century statesman, the characteristic feature of the Germans was:

a. Unity
b. Multiplicity
c. A melting pot
d. A mosaic
e. Constant warfare


b. Multiplicity

Communication & Mass Media

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Which of the following is NOT among the six ethical perspectives on persuasion discussed in this chapter?

a. sociological b. political c. legal d. situational

Communication & Mass Media

The name of the Westinghouse engineer who began the first regularly scheduled radio broadcasts in the United States is:

a. ?David Sarnoff b. ?Frank Conrad c. ?Guglielmo Marconi d. ?Howard Armstrong

Communication & Mass Media

While listening to Elsa talk about her accident, Melvin nods his head and says, "uh-huh" and "hmmm." Melvin is __________.

A. giving backchanneling cues B. paraphrasing C. using display rules D. requesting clarification

Communication & Mass Media

In studying the changes in college students' listening time between 1996 and 2008, statistics show that

a. listening time has decreased. b. more time is now spent on speaking than on listening. c. listening time has become more social. d. listening time has increased.

Communication & Mass Media