Which of the following should interviewers do when discussing the total performance of employees during performance review interviews?

A. Communicate factual, performance-related information, and give specific examples.
B. Strive for a more subjective integration of work and results.
C. Begin with areas of improvement, and focus on employees' weaknesses.
D. Focus on covering performance standards that are unmet, and discourage employees from identifying strengths.


Answer: A

Communication & Mass Media

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Often, focus group members are selected to be

a. demographically dissimilar b. diverse in their opinions c. representative of minority demographics d. similar in their opinions

Communication & Mass Media

Discuss one of the real-life examples presented in the chapter and how it relates to the field of public relations

What will be an ideal response?

Communication & Mass Media

In most cases, visual aids enhance a presentation. Explain some ways that a visual aid could lessen the quality of the speech. What could you do to avoid these pitfalls?

What will be an ideal response?

Communication & Mass Media

During a speech on gun control legislation, you say, “As Peter Jones has noted, ‘The control of guns is vital for the growth and well-being of society.’” In what sense is this evidence not as useful as it might be?

a) It is a biased and inadequate sample. b) It is dull rather than interesting. c) It does not identify the expertise of the source. d) It quotes a person lacking objectivity.

Communication & Mass Media