Technology assessment is
A. measuring how much technology has been incorporated into an organization.
B. trying to foresee the effects of new products and processes on the firm's operation and on society in general.
C. assessing how much technology one wants to incorporate into a company in the future.
D. judging how a firm's products affect society.
E. weighing the cost of new technology to determine whether a firm can afford to use it.
Answer: B
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In determining earnings per share, interest expense, net of applicable income taxes, on convertible debt which is dilutive should be
a. ignored for diluted earnings per share. b. added back to net income for diluted earnings per share. c. deducted from net income for diluted earnings per share. d. none of these.
The local health-food store knows that many people might be interested in its products but has decided to aim all of its marketing activities at females under the age of 35. This store is utilizing the:
a. total market approach b. marketing concept c. multisegment approach d. market niche approach e. concentration approach
In a contract:
A) The offeree makes an offer B) The offeror is made an offer C) The offeree promises to do or to refrain from doing something. D) The offeree has the power to create a contract.
Data concerning Neuner Corporation's single product appear below: Per UnitPercent of SalesSelling price$220 100%Variable expenses 88 40%Contribution margin$132 60%Fixed expenses are $425,000 per month. The company is currently selling 4,000 units per month.Required:The marketing manager would like to cut the selling price by $11 and increase the advertising budget by $23,700 per month. The marketing manager predicts that these two changes would increase monthly sales by 400 units. What should be the overall effect on the company's monthly net operating income of this change?
What will be an ideal response?