John, a middle manager in a high-tech firm, has the ability to identify the products that consumers want to buy, which is based on his
A. diagnostic skills.
B. conceptual skills.
C. technical skills.
D. interpersonal skills.
E. All of these are correct.
Answer: B
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Cost-based inventory valuation systems are most useful to retailers with _____
a. low pilferage/shrinkage b. rapidly rising inventory valuations c. low inventory turnover d. high markdown levels
What is disaggregation?
What will be an ideal response?
Which of the following actions is not considered to be social shopping?
a. Navigating product information online using social commerce tools. b. Emailing product summaries. c. Asking a sales associate for their opinion in the store. d. Subscribing to RSS feeds of other users’ favorite product lists. e. Bookmarking your favorite products online.
Sixty-five percent of magazines are left unsold at the newsstand because:
a. distribution channels are not adequately used.
b. there are too many wholesalers.
c. large retail stores demand discounts, signing bonuses, and require wholesalers employees to stock the newsstands.
d. publishers are eliminating the use of wholesalers in the market channel.
e. there is a poor match of magazine supply with magazine demand.