To remain competitive, many local terrestrial stations are doing all EXCEPT:

a. Building a strong online presence
b. Developing apps to be heard on other devices
c. Just concentrating on the on-air station as that is what pays the bills
d. Developing non traditional revenue streams


c

Communication & Mass Media

You might also like to view...

Copy editors edit news leads using what techniques or tools?

a. Webster’s Dictionary b. the Professional Strategy Triangle c. Stage 2 of the copyediting techniques d. her or his professional judgment

Communication & Mass Media

An event manager organized an outdoor rock concert toward the end of summer. He booked a large stadium and sold every single ticket. Two days before the event, it started to rain. By the day of the concert, the stadium was completely flooded

He had to cancel the show, which caused huge losses to the company. What did the manager fail to do? a) Recognize contingencies that may aris b) Identify specific problems c) Identify resources d) Set performance goals

Communication & Mass Media

Which of the following countries rank near the top of the list of high power distance cultures?

a) Guatemala b) Israel c) Austria d) Denmark e) New Zealand

Communication & Mass Media

In Argyle and Dean's intimacy equilibrium model, intimacy is seen as a function of several nonverbal behaviors. Which of the following is not one of these?

a. amount of eye gazing b. physical proximity c. intimacy of topic d. amount of touching

Communication & Mass Media