______ is when heavy viewers have a common view of a social reality. TV shows attempt to exacerbate this by creating shows accessible to everyone.

A. Mainstreaming
B. Mean world syndrome
C. Resonance
D. Symbolic double jeopardy


A. Mainstreaming

Business

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Suppose that a change in the expected inflation rate leads supply and demand to adjust so that the after-tax expected real interest rate is unchanged at 2.0 percent. The tax rate is 30 percent. Initially, the expected inflation rate is 3.0 percent. If the expected inflation rate rises from 3 percent to 6 percent, the nominal interest rate

A. rises by 3 percent. B. rises by 4.25 percent. C. falls by 4.25 percent. D. falls by 3 percent.

Business

Heavy television viewers are more likely to be fearful and to ______ the amount of violence in the world than are light viewers. This is an explanation of what theory?

Fill in the blank(s) with the appropriate word(s).

Business

Calvin enjoys dining at Dawson's, a fast food restaurant. He feels that they make the best French fries for a low price. However, when it comes to dessert, he feels he's a cake connoisseur. He prefers to have cake only at Marina's Patisserie, even though a piece of cake costs $7.00. Calvin's patronizing of Dawson's and Marina's demonstrates a behavior called

A. postpurchase satisfaction. B. composite segmentation. C. cross-shopping. D. cross-docking. E. comparison shopping.

Business

After the first flight, Gail would most likely build a long-term relationship with the new client by:

A) e-mailing a new flight schedule B) sending an online customer service survey C) calling the client to ensure satisfaction with the flight D) requesting referrals from the client to engage in upselling E) checking with the billing department to make sure the client was invoiced

Business