Matching

1) I. Crime is on the rise.
A) evaluate the situation as a problem
2) II. Rising crime is a serious problem.
B) propose a solution
3) III. Solving the crime problem involves several
measures.
C) argue for the solution
4) IV. These crime prevention measures will be
successful.
D) describe the situation


1) D, 2) A, 3) B, 4) C

Communication & Mass Media

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When we say that a person was exposed to a media message, we refer to:

a. physical exposure b. perceptual exposure c. psychological exposure d. all of the above

Communication & Mass Media

Andre and Jewel have been classmates since elementary school. Although they were best of friends early on, all Andre recalls now that they're in college about Jewel is what a snob she turned out to be in high school. Andre's perception is based on the

a. reverse halo effect. b. halo effect. c. recency effect. d. primacy effect.

Communication & Mass Media

Howie has been asked to present an award to a fellow

Rotary Club member during a local meeting. In his speech, Howie should be sure to a. avoid mentioning other candidates for the award. b. focus on his own achievements and contributions. c. speak at length about the history of the group. d. explain the significance of the award.

Communication & Mass Media

The type of microphone that is included with most audio and video devices is known as a ______ microphone.

A. stick B. boom C. built-in D. lavalier

Communication & Mass Media